Frequently Asked Questions

Pitchfork is a creator marketplace where talent uploads video pitches, licenses their digital identity through LikenessDNA™, and closes brand deals on the platform. Brands, studios, and agencies use Pitchfork to discover creators, run campaigns, and negotiate with legal infrastructure built in.

Creators and influencers who want brands to come to them. Entrepreneurs pitching ideas Shark Tank style. Job seekers replacing résumés with video pitches. Brands scouting and closing deals with verified talent. Agencies and talent reps managing multiple clients on Pitchfork Agency.

Pitchfork has a free tier for creators and brands. Paid plans unlock advanced features and a platform fee applies to closed deals.

LikenessDNA™ is Pitchfork's full digital-identity licensing system. You organize clips into a personality library, set minimum fees by usage type, and license your face, voice, and mannerisms to brands, studios, and agencies. You keep ownership. Every license is tracked in Deal Desk.

These are two separate trust signals. Identity verification is a one-time $5, required before your first deal and before AI likeness features. The Verified deal badge is earned, never purchased, when you close your first deal on Pitchfork and both sides confirm it in Deal Desk.

Several ways brands find you on Pitchfork. Your Marketplace Profile: keep it current. Brands browse and filter by category, niche, location, and creator score. A complete profile with a pitch video ranks higher than an empty one. Open Campaigns: brands post campaigns looking for specific creators. Browse open campaigns, apply directly, and pitch on your terms. This is the fastest path to a deal. VisualIQ™ Score: your on-camera presence score signals professionalism to brands filtering for quality. The higher your score, the more visible you are in brand discovery. Identity Verification: verified creators earn a trust badge that brands filter for. Getting verified ranks you higher in brand search. Deal History: every closed deal builds your track record on Pitchfork. Brands filter for deal-verified creators, creators who have actually closed and delivered. Your history becomes your credibility. The more active you are, the more visible you become.

VisualIQ™ scores your on-camera presence across dimensions like authority, camera magnetism, brand safety, and emotional range. Brands use these scores when filtering creators. VisualIQ™ is available on Creator Studio and above.

AI Market Intelligence™ shows how well you fit live brand market profiles, including creator-brand fit scoring and an Emerging Creator Score that tracks momentum. It helps you understand where to pitch before you reach out.

When a brand wants to license your likeness they submit a request through Pitchfork. You review the terms, approve or decline, and if approved the deal is closed inside Deal Desk. Platform fees depend on your plan tier and are baked into deal amounts.

Pitchfork supports multiple pitch types, built for every kind of creator. Brand Collaboration: for creators seeking sponsorships, partnerships, and paid campaigns with brands and agencies. License My Likeness: let brands use your face, voice, and content in AI-generated campaigns and ads, on your terms. NIL Deal: for athletes monetizing their personal brand through endorsements, appearances, and collaborations. Campaign Submission: direct response to a brand's open campaign brief. Show them why you're the right fit. Pitch Your Idea: Shark Tank-style, for entrepreneurs, founders, and inventors with a concept, product, or business to present to investors and brands. Collab Request: creator-to-creator. Propose a joint project, co-production, or partnership. Cover Letter: a video pitch that replaces your resume. Face-to-camera, no paper required. And more coming soon.

Pitchfork uses AI to write a tailored script based on your pitch details, then generates a professional AI video using your likeness and voice. Every AI-generated video carries a visible "AI-generated" label that no plan can remove. A video is never published if the label cannot be applied. Generated videos also carry embedded metadata identifying them as AI-generated by Pitchfork, and a tamper-evident record in our hash chain. While we upgrade the video provider, new AI video is paused and nothing is charged against your monthly allowance. Pricing details are shared at signup.

Every image upload, and sampled frames of every video upload, are screened automatically before they are saved or shown. Prohibited content is blocked. Borderline content is held for human review, and those decisions are logged. Source images and scripts are also screened before anything is generated.

Yes. You can appeal a blocked generation, a content removal, or an account action from the in-product "Appeal this decision" link. An automated review summarizes the case. A person makes every final decision and emails you the result, usually within 5 business days.

You receive a confirmation when a report is filed, a notice when review starts, and the outcome when it is resolved. We aim to acknowledge a report within 2 business days and to complete an initial review within 5 business days.

We have zero tolerance for child sexual abuse material and any sexualized content involving minors. That content is blocked, the account is suspended, evidence is preserved, and it is reported to NCMEC's CyberTipline as required by US law (18 U.S.C. 2258A).

This is where you list brands you have worked with in the past. You add the brand name, your role, the year, and a verification link such as a campaign URL or press mention. Brands can log in and confirm or deny past collaborations. Verified entries show a green checkmark on your public likeness.

Brands can send a connection request through your likeness. If you have Allow Direct Contact enabled they can message you directly. All communication and deal negotiation happens inside Pitchfork. You do not need to share personal contact information until you are ready.

Yes. Pitchfork uses industry-standard security for all data storage and payment processing. Your personal contact information is not shared with brands unless you explicitly consent, except as required by law, to our service providers who help operate the platform, or as described in our Privacy Policy.

On your likeness page in the Likeness Library section you can set minimum licensing fees by usage type. You can update these rates at any time.

Every deal closed on Pitchfork is backed by Pitchfork Protect™. Your usage terms are timestamped and stored at the point of agreement, giving you a record of exactly what was authorized. If a brand steps outside those terms, you have documentation to act on. For high-value deals, we recommend working with a lawyer. Formal dispute resolution is on our roadmap.